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2019s Most Powerful PR Firms in Cannabis

Wise Public Relations, part of The Bluntness' family, nabs a spot on The Observer's annual list of powerful PR firms
Wise Public Relations, part of The Bluntness' family, nabs a spot on The Observer's annual list of powerful PR firms

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You know those products you see on the morning talk shows ... whether it's The Real, or The View, or Good Day New York? 



They don't just get there by magic ... 


Well, they do. It's called the magic of public relations. 


And it also works for the cannabrands that you see in publications like Green Entrepreneur, Forbes and Hemp Industry Daily. 


New York media industry staple The Observer has ranked the cannabis industry's top PR firms, and we're excited to say that Wise Public Relations, the strategic communications arm of The Bluntness Media's family, has garnered a spot on the list. 


In the words of our Founder & President, (and frequent Blunt Take contributor) Harrison Wise:

"At Wise we have always believed that fresh thinking and hard work are a competitive advantage that drives peak performance and results, and therefore we are thrilled to be recognized by the Observer for the second year in a row. I also couldn't be prouder of our team for consistently delivering award-winning strategies and campaigns, raising awareness and building brands for our client partners in the growing Cannabis category."

Harrison Wise, CEO of Wise PR

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Super Boof: 2024 Strain of the Year

Super Boof Strain: 2024 Strain of the Year - The Bluntness

2024's Top Strain: Super Boof

Super Boof at a Glance

What You're GettingThe Details
Hybrid TypeBalanced 50/50 hybrid
THC RangeMid to high 20s% (some batches push 30%+)
CBD ContentLess than 1%
Signature FlavorTangy orange, sweet cherry, nutty undertones
Key TerpenesLimonene, Myrcene, Caryophyllene
Primary EffectsGiggly, euphoric, focused, sociable
Ideal UseDaytime creativity through evening socializing
GeneticsBlack Cherry Punch × Tropicana Cookies
BreederBlockhead (San Diego)
Original NameBlockberry
Flowering Time8-10 weeks

The Accidental Phenomenon That Became Strain of the Year

Here's something most people don't realize about Super Boof: the name that eventually won Leafly's 2024 Strain of the Year wasn't even the breeder's original choice.

San Diego cultivator Blockhead created this Black Cherry Punch and Tropicana Cookies cross as "Blockberry" - a straightforward nod to his breeding handle and the cherry genetics. But as cuts circulated through California's cannabis community, "Super Boof" caught on instead. The internet loves what the internet loves, and sometimes a less refined name just sticks.

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