Skip to content
Search AI Powered

Latest Stories

Martha Stewart, The Ultimate "Weed Mom," Launches New Line of CBD Products

Martha Stewart CBD. Source: Martha Stewart CBD
Martha Stewart CBD. Source: Martha Stewart CBD

The quintessential "Weed Mom" Martha Stewart has partnered with Canopy Growth Corp. in a joint bid to break into the CBD market in a sure bet that their curated flavors and her celebrity name will bring the ingredient to a new demographic.

Starting today, Canopy will offer Martha Stewart-branded CBD gummies in flavors ranging from kumquat to huckleberry, along with soft gels and oil drops, on its website. Later this year, Canopy will add a Stewart-branded line of CBD products for pets, a segment Canopy CEO David Klein sees reaching as much as $600 million in additional annual sales.


The products were developed with Stewart’s input on marketing and taste -- she sees the products as comparable to French confections “rather than the sticky, overly sweet versions you might find elsewhere.” The launch comes as her brand is being revived by consumers looking to improve their quality of life while stuck at home during quarantine.

Canopy says there’s still plenty of potential for CBD growth, estimating that while around 86% of Americans have heard of the product, only 18% have tried it. Stewart’s household name, meanwhile, should help attract more "Weed Moms" in the age range of 46 to 65.

Same as Stewart, Snoop Dogg and Seth Rogen (both of whom have their own brands in partnership with Canopy) attract the attention of people of all ages. This is, naturally, a well thought-out strategy for Canopy.

At launch, the Martha Stewart CBD product line includes:

1. Martha Stewart CBD 10mg Wellness Gummies in Citrus Medley (Meyer Lemon, Kumquat and Blood Orange flavors, 30 count)

The gummies come in two flavor medleys. The citrus medley of wellness gummies includes Meyer lemon, kumquat, and blood orange. The gummies come in two flavor medleys. The citrus medley of wellness gummies includes Meyer lemon, kumquat, and blood orange. Photo by Kimberly Tran

2. Martha Stewart CBD 10mg Wellness Gummies in Berry Medley (Raspberry, Huckleberry and Black Raspberry flavors, 30 co

Delicious berry medley includes red raspberry, huckleberry and black raspberry - flavors developed using inspiration from her own gardenDelicious berry medley includes red raspberry, huckleberry and black raspberry - flavors developed using inspiration from her own gardenPhoto by Kimberly Tran

3. Martha Stewart CBD 25mg Softgels (Unflavored, 30 count) for $44.99

These small softgels are another option - convenient and easy to consume. These small softgels are another option - convenient and easy to consume. Photo by Kimberly Tran

4. Martha Stewart CBD 750mg Oil Drops (Blood Orange, Meyer Lemon or Unflavored) for $44.99

I also offer three drop formula varieties - blood orange, Meyer lemon and unflavored. I also offer three drop formula varieties - blood orange, Meyer lemon and unflavored. Photo by Mike Krautter

For more information, or to purchase Martha Stewart CBD, visit launch.marthastewartcbd.com.

More For You

Sex on shrooms is not for everyone, although certainly worth a try -- perhaps with a bit of guidance first.
Sex on shrooms is not for everyone, although certainly worth a try -- perhaps with a bit of guidance first.

Sex on Shrooms: How to Prepare Yourself

If you've tripped on psilocybin (a.k.a., magic mushrooms) before, you're already well aware what an intense experience it can be. And if shrooms can take an average activity like listening to music to an entirely different universe, you can probably imagine what sex on shrooms might feel like.

As intense and amazing as mushroom sex can be, it can also be an incredibly negative experience if you're not careful. Most psychotropic substances are best experienced when you curate the right set and setting, and sex on magic mushrooms is no different.

Keep ReadingShow less
How Long Does One Hit of Weed Stay in Your System

How Long Does One Hit of Weed Stay in Your System

How long does one hit of weed stay in your system? You are probably concerned about an upcoming drug test if you're asking this question. Perhaps not something you’d normally fret over, but after taking a hit off a joint last weekend, you are now in full-blown panic mode. Will I lose my job? Could one hit of weed make me fail a drug test? 

In short—don’t panic. We’ve got plenty of information about what factors influence THC detection time and what you can do to pass a drug test.

Keep ReadingShow less
Magic mushrooms come in more strains than you might realize.
Magic mushrooms come in more strains than you might realize.

Magic Mushrooms: An Overview of Different Psilocybin Strains and Effects

Like cannabis, magic mushrooms exist as strains and species. These terms are used to describe the physical or chemical characteristics of the plants. While they are often used interchangeably, strains and species are not the same. 

Psilocybin mushrooms contain psilocybin, psilocin, and baeocystin. These compounds interact with the serotonin receptors to control biological and neurological processes like sleep, anxiety, cognition, appetite, nausea, learning, memory, and thermoregulation. 

Keep ReadingShow less
A classic case of botrytis a.k.a bud rot. Moldy cannabis should never be inhaled or smoked.
A classic case of botrytis a.k.a bud rot. Moldy cannabis should never be inhaled or smoked.

Smoking Moldy Weed and How It Can Make You Sick

Cannabis may have a robust safety profile with zero fatal overdoses on record, however smoking moldy weed can pose a serious risk to human health.

While you might have thought mold was reserved for unkempt showers or perishable food items, unwanted fungi can grow in your stash if you’re not careful. 

Keep ReadingShow less