COOKIES, the leading international lifestyle and cannabis brand from Berner, the prolific Bay Area rapper and entrepreneur has launched a new cannabis brand, "COLLINS AVE," in partnership with rap legend, Rick Ross.
Touted as a natural intersection of culture, music and cannabis, the COLLINS AVE brand includes 3 specially curated strains featuring flavor profiles inspired by Ross' own identity.
According to the press release, Berner and Ross have taken a hands-on approach to this new brand, with strains representative of Ross' connection to Miami such as "Collins Ave," "Pink Rozay" and "Lemon Pepper."
The Cookies assortment includes Indica ("Collins Ave") and Hybrid ("Pink Rozay") varieties, while Lemonnade will exclusively feature "Lemon Pepper" on its award-winning Sativa menu.
According to Berner, the duo “have a very similar work ethic…” and both have spread their wings outside of the music business.
Ross shared that he too, “wants to be a force within the cannabis industry and bring a superior quality product to the masses.” Particularly to his people in the South.
COLLINS AVE will be available at Cookies dispensaries in California, as well as through exclusive partners in Illinois (Illinois Supply and Provisions); Michigan (Gage Cannabis), Oregon (Pistil Point; and Slang Worldwide), and Washington (Hash Agency).