Clint Eastwood Faces Off Against CBD Companies in Mammoth Federal Lawsuit

He may have played a drug courier in the 2018 film “The Mule,” but in real-life, Clint Eastwood wants no association with any kind of substance, psychoactive or otherwise.

The Hollywood legend is suing a group of CBD retailers for using his likeness to promote sales, this according to Deadline.

Eastwood is suing several CBD companies, including but not limited to Sera Labs Inc., Greendios and For Our Vets LLC, according to Deadline.

The cannabis industry is the often called the Wild West, and Eastwood has seemingly come with legal pistols in hand -- according to the publication, Eastwood is seeking "compensatory damages in the millions of dollars." In one of the complaints, Eastwood's alleges his name was used in a fictitious interview using the headline " Big Pharma In Outrage Over Clint Eastwood's CBD: [Name of CBD Product] - He Fires Back With This!" - even though he had no association with the brand.

The publication reports the two separate federal lawsuits allege companies used metatags with Eastwood’s name and created a “‘wholly fabricated ‘news article’ about Mr. Eastwood to promote and sell cannabidiol (‘CBD’) products.’” Using popular names and words in metatags customarily allows the an article or story to significantly increase its rank in Google's search results.

Eastwood's representation says the actor/director/producer never gave permission for his likeness to be used, citing “defamation, trademark infringement and [a] false endorsement complaint,” Deadline reports.

Late last year, Ellen DeGeneres and Sandra Bullock filed a joint lawsuit alleging that over 100 anonymous individuals and websites were using their name and likeness to falsely claim the stars' endorsement for their health products.

Read the full story here.